Moet&Chandon champagne nectar imperial rose virgil ablob limited edition France 750ml
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The collaboration is certainly a departure from Moët’s classically traditional look and the designs are indisputably Abloh-esque—the Champagne bears the words “Do Not Drop” on the bottle and “For Display Only” on the box. It’s a signature meta wit reminiscent of the great Belgian Surrealist René Magritte, who famously painted a portrait of a pipe with the words “Ceci n’est pas une pipe.” (“This is not a pipe.”)
“While I’m a designer in this moment, it is sort of having my footprint—or thumbprint, rather—on a sort of iconic thing to lifestyle,” Abloh says. “And you know that happens in fashion, it happens within architecture, it happens within music. So at the best of its time I’d like to make a version or articulate an idea through it. And to me that was working with Moët on a version of their product that recalls what the product means.